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PPC Case Studies

Real PPC Results for Small Businesses

🏥 Healthcare · Singapore
Building a Strong Foundation from Zero
Challenge

New to Google Ads with an urgent need for quality leads to grow a Singapore-based healthcare business with zero ad history.

Solution

Targeted high-intent search keywords, built structured campaigns, and optimized ad copy and landing pages over 1 month.

Result

1.17M impressions and 15.8K conversions in a single month — at just $3.21 per conversion.

 

1.17M

Total Impressions

68.5K

Total Clicks

15.8K

Conversions
🏠 Real Estate · India
Optimizing for Efficiency in a Competitive Market
Challenge

High CPA and low lead volume in the competitive Indian real estate market, with overlapping keywords eating budget.

Solution

Paused overlapping keywords, removed non-performing search terms, restructured ad groups, and optimized budget allocation.

Result

10K conversions at an Avg CPC of ₹6.22 and Cost Per Conversion of ₹634 — well below industry benchmark.

10K

Conversions

₹6.22

Avg. CPC

₹634

Cost Per Acquisition
💎 E-Commerce · Jewellery
Boosting Revenue & Customer Retention
Challenge

Stagnant revenue and low average order value, with first-time buyers not returning to purchase again.

Solution

Refined audience targeting, launched Meta retargeting campaigns (Dynamic Jewellery Ads), and implemented CRO improvements on the Shopify store.

Result

₹7.69L in total sales with 28.57% repeat customer rate (up 12.4% vs previous period) and ₹45K average order value.

₹7.69L

Total Sales

28.57%

Repeat Customer Rate

₹45k

Avg. Order Value

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SEO Case Studies

Proven SEO Growth — Real Numbers

Organic growth that compounds over time. Built with strategy, content, and technical precision — not shortcuts.

📦 B2B Logistics
2.4M Impressions & 9.9K Clicks in 3 Months
🎯 Goal

Grow organic visibility and clicks for a B2B logistics company with minimal online presence.

Execution

In-depth keyword research, content optimization, search intent mapping, internal linking, and technical SEO fixes — all changes driven by user intent data.

2.4M

Impressions · 3 Months

9.9k

Organic Clicks

👥 B2C Hiring Platform
148K Organic Impressions in Just 1 Month
🎯 Goal

Grow organic clicks and visibility through content for a B2C hiring platform targeting job seekers.

Execution

Technical SEO fixes combined with informational intent blog content targeting lead generation queries in the hiring category.

148K

Impressions · 1 Months

1.85K

Organic Clicks

🍷 Bar & Wine Shop · Melbourne
34K Organic Users & 24% YoY Growth in 12 Months
🎯 Goal

Grow brand SEO organic visibility for a local bar & wine shop with minimal search presence in Melbourne.

Execution

Local business listing optimization and interlinking of category pages to capture new users and improve local search visibility.

34k

Users

49k

Sessions

113k

Views

+24%

YoY Growth

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